|
FEATURES: A New Mission for Philanthropy
By Lamar Alexander
Promote civic entrepreneurs, not new
government programs
Shocking amounts of
charitable giving are gravely misdirected and wholly
ineffective. A report from a commission chaired by Lamar
Alexander points the way toward a reformation of American
philanthropy.
"Giving Better, Giving
Smarter," a report by the National Commission on
Philanthropy and Civic Renewal, is the most significant
work on the value of private charitable efforts since the
report of the Filer Commission in 1975. Supported by the
Lynde and Harry Bradley Foundation, of Milwaukee,
Wisconsin, the NCPCR aims to assess "how private
giving in America can help revive our poorest communities
and promote self-sufficiency and independence among our
citizens." Its members include: Lamar Alexander
(chairman), Reed Coleman (vice chairman), Elayne Bennett,
Kenneth W. Dam, the Rev. Henry Delaney Jr., Kimberly O.
Dennis, Chester E. Finn Jr., the Rev. Jerry E. Hill,
Constance Horner, Sister Jennie Lechtenberg, William H.
Lock, Pastor Juan Rivera, and Sam A. Williams. Its Web
site is www.ncpcr.org.
America is the
richest, most generous nation on Earth. In no other country
do individuals, communities, foundations, corporations, and
other private philanthropies give so many billions of dollars
to such a wide variety of worthy causes and organizations.
Yet among all these commendable activities and missions,
helping people in need has always played a special role. For
many Americans, it defines the essence of charity.
Today, however, far too much of the private largesse
intended by its donors to improve the condition of the poor
is misspent or misdirected. This gap between the generosity
and good intentions of Americans and the actual impact of
their giving on those in need is the central concern of the
National Commission on Philanthropy and Civic Renewal.
Since our founding last year, we have focused on private
efforts to help the poor, by which we mean organized,
nongovernmental attempts to aid the hungry, the homeless, the
chronically unemployed, the addicted, the severely disabled,
and anyone whose life has been made miserable by the effects
of long-term poverty. We chose this focus knowing full well
that an immense world of private philanthropy also supports,
to name just a few examples, hospitals, education, cultural
institutions, and the environment. We value these, too. But
we chose not to make them our concern.
There is good reason to believe that philanthropy for
people in need demands more urgent attention today. For many
years, the United States has seen a vigorous public debate
about the reformation of welfare policies. It is in this area
where government's role is now undergoing the greatest (and,
we think, long-overdue) upheaval and where private giving and
private institutions will be dramatically affected.
Hence we have made it the heart of our report. We have
concluded that much of the private philanthropy designed to
help our poorest citizens and most distressed communities is
gravely flawed; well-intended, to be sure, but often
ineffective, inefficient, even misguided.
Our hope is that private charitable activity, if pursued
in the right way, will play a greater role in reviving
troubled neighborhoods and assisting individuals who cannot
make it on their own. It is our secret weapon. Yet it would
be an error to assume that today's philanthropy establishment
is ready--or even willing--to shoulder that important role.
Far too much charitable giving is wasted on efforts that make
scant difference in the lives of individuals or the
well-being of communities. True, the same criticism could be
and has been made of countless government social programs.
But we believe private giving should be held to an even
higher standard. We have therefore come together not to
assess what government has done or should do, but instead to
recommend how private giving might renew itself.
We believe there is an urgent and singularly valuable role
for such giving, distinct from government efforts to aid the
poor and from the appeals of large, national charities. This
is the philanthropy of individuals who want to use their time
and money to make a difference by helping people in need and
rebuilding their communities. These donors--both today's
effective donors and, we hope, tomorrow's typical
donors--should be as exacting in their charitable activities
as in other domains of their lives. They need not be the
wealthiest givers or richest foundations. These are ordinary
people, many of whom already give to charity and volunteer
their time.
To what should they give? Examples abound of worthy
recipients in communities from coast to coast. These
organizations share many traits, including the fact that they
are often overlooked by large philanthropic organizations, in
part because of their local focus, in part because they
practice an entrepreneurial approach to helping the poor that
is radically different from the government-sponsored
social-service model that has also become the model of many
large charities.
Our goal is to make sure that more of our money is spent
in more of the right places, to reorient American
philanthropy toward the independent, locally based,
results-oriented organizations, and to magnify the impact
that such organizations have on individuals and communities.
How Much Money?
Less money than you might think is contributed by private
givers to aid people in need. And that giving must be
understood in context. The federal government continues to
play a sizable role, of course. In 1996, means-tested federal
entitlement programs totaled $103 billion (excluding
Medicaid, which accounted for another $93 billion). This
figure equals the entire gross domestic product of Norway.
State and local governments spend billions more.
By comparison, Americans gave an estimated $144 billion to
philanthropic causes in 1995. That's a very big number, too,
but it dwindles rapidly when we focus only on the portions
most likely to aid the poor and people in need. About 44
percent of American philanthropy, or $63 billion, went to
religious institutions (mostly churches). About $18 billion
went to educational institutions (mostly colleges and
universities), and $13 billion went to health organizations
(mostly hospitals).
Just $12 billion of private giving went to "human
service organizations," a category that includes most of
the organizations aimed specifically at helping the poor. How
significant is that amount of money? Compare it with the sums
that Americans spend on more self-indulgent pursuits: In
1993, for example, we spent $6.4 billion at the movies, $6.9
billion on videotape rentals, $3.4 billion on health-club
memberships, and about $3 billion on bowling. There is good
reason to believe that the amount Americans donate to help
the poor will grow considerably in the years ahead. We are
entering a watershed period in U.S. philanthropy, as members
of the World War II generation leave substantial sums to
charity and even larger portions of their accumulated wealth
to their children, people now in their 40s and 50s. We will
shortly experience the largest intergenerational transfer of
wealth in our nation's history. The "baby boom"
generation of givers has the potential to change the pattern
of philanthropy dramatically. Joining them will be new givers
who have little inherited wealth but who have earned enough
to make them consider more active giving for the first time.
Tax laws have encouraged them to set up their own
foundations at a rapid pace. A growing body of literature
advises people on estate planning and novel forms of sharing
both their wealth and their time. New financial organizations
and instruments offer many more options for structuring one's
giving. All these developments provide unprecedented
opportunities for new private philanthropy, including giving
to help the poor.
We believe this diverse generation of donors can establish
new strategies and patterns of charity and can find new
routes for giving time and wealth back to their communities.
This is a good thing, because, a new, even path-breaking,
approach is needed. At a time in American history when
private giving is about to play a greater role in every
community, it is critical that this money be well spent. We
cannot afford to waste it.
The Moral Advantage of Charity
Government spends far more money on the poor than
philanthropy does, and we assume it always will. Despite the
furor over "welfare reform," most government
entitlements for the poor (and the not-so-poor) continue
growing. The biggest policy mistakes we could make would be
to confuse government programs with private charity, or the
work of charitable organizations with the responsibilities of
government, or to see them as interchangeable activities or
as elements of a "zero-sum" calculation in which
every dollar lost in government spending must be replaced by
a dollar of private spending. This equation is deeply
misleading.
Properly understood, government and charity are two
distinct enterprises, sometimes complementary, but with
different forms, different purposes, different strengths, and
different effects. Just as it would be disastrous for
government to try to usurp the role of private philanthropy
or voluntarism, it would similarly be foolish for charity to
take on the role of government.
This distinction between government policy and private
initiative is well grounded. After decades of reforms and
experimentation in federal and social-welfare spending, it is
clear that the essential purpose of government programs is
largely related to "income maintenance." In
essence, welfare, food stamps, Medicaid, and similar programs
are forms of cash assistance, raising the purchasing power of
the poor to a basic level. To be sure, such programs have
been fraught with bad incentives and are open to misuse. But
their problems do not alter their essential nature: They
transfer funds from mainly middle-class taxpayers to the
poor.
Private philanthropy, on the other hand, can reasonably
aspire to quite a lot more. Income maintenance is not an
adequate way of reviving neighborhoods, promoting
self-sufficiency, and rebuilding the civic institutions that
safe, well-functioning communities depend on. That is where
the private sector comes in. Philanthropy and voluntarism
cannot match the raw buying power of annual government
appropriations. Yet they have the potential to be far more
influential in changing the character of impoverished
neighborhoods, reshaping individual lives, and reconnecting
citizens to their communities. Unburdened by federal or state
rules, local private organizations can address the problems
of poverty in ways that government programs never have and
almost certainly cannot.
Civic
entrepreneurship can be far more influential in
changing the character of impoverished
neighborhoods than government spending.
Only private philanthropy can truly provide
accountability, responsiveness, flexibility, adaptation to
local circumstances, and constant innovation. Only private
philanthropy can insist on individual results, rather than
enforcing uniform eligibility requirements. Only private
philanthropy can isolate the special characteristics of a
tiny neighborhood within a large metropolitan area. Only
private philanthropy can link the interests of churches,
schools, businesses, and families in a single community. Only
private philanthropy can set modest but achievable goals and
be content to solve one problem at a time.
Above all, private charity is able to recognize that the
chief difficulty in aiding the poor is as much moral as
material, and in the long run is more moral than material.
Government is ill-suited to provide or even supervise that
type of support. Indeed, in a free society we don't really
want government interfering with morals, values, individual
responsibility, and behavior, let alone with the religious
basis of much of morality.
This is where the private sector can play a unique and
irreplaceable role: It can help people learn to live
virtuously. It is this capacity for moral leadership that
confers on private philanthropy its greatest comparative
advantage vis-à-vis government. Individual donors and
members of private and corporate philanthropies ought never
to lose sight of this. For the characteristic that
distinguishes private aid to the poor from government
programs is precisely what also distinguishes effective
giving from wasted philanthropy.
The Mythical Spending Gap
The present transformation of 60-year-old government
welfare policies presents a tremendous opportunity, and an
historic challenge, to what Peter Drucker has called
"the social sector"--that array of social
entrepreneurs and private organizations that engage in
philanthropic activity. As government programs to aid the
indigent are altered, American charitable and philanthropic
organizations will invariably aspire to do more and to do it
better. As states and localities look to revive their poorest
communities, there will also be a demand for a more engaged
"civic sector."
That is why we are dismayed whenever the reform of federal
and state welfare policies is perceived by private
organizations themselves as a threat rather than an
opportunity. The head of one prominent national charity
recently asked, "Where will the money come from to save
those people from starvation, illness, or death?"
These sentiments, expressed in various ways, have
constituted the core criticism facing those who believe, as
we do, that "less from government and more from
ourselves" is the best formula for aiding the poor and
bringing civic renewal to our cities. The criticism implies
that, because private charities cannot reasonably be expected
to fill the gap left by shrinking government programs,
welfare reform is doomed to fail and efforts to promote a
greater role for philanthropy are (at best) naive and (at
worst) cold-hearted.
This argument displays a deep misunderstanding of the true
issues at stake in the debate over the future of American
giving. Our commission does not believe that, in purely
fiscal terms, private philanthropies can make up the
difference in so-called "shortfalls" in government
spending. But neither should they be expected to. It is a
fundamental error to think of the private sector as simply
"filling gaps" created by shrinking or changing
government programs.
Those who ask, "How will the private sector ever
provide the dollars once spent by government on helping the
poor?" are asking the wrong question. The question the
country should ask-and this commission is asking-is, how can
private philanthropy, in the wake of welfare reform, better
fulfill its own distinct mission?
In trying to answer that question, our commission has
deliberately bypassed a number of high-profile questions of
national policy. Some readers may be disappointed that we
have not staked out positions on, say, estate-tax reform or
charity tax credits, or the future shape of the Internal
Revenue Code. These are all important issues, to be sure,
and, to the extent that policy can encourage individuals to
give more time and money to the poor, we welcome them. But
our chief concern is how citizens and private organizations
can use their time and money to have a substantial and
beneficial impact on poor communities. Regardless of what
changes government policymakers may pursue, the private
sector must reform itself if it is going to play a
substantial and effective role in aiding individuals and
reviving communities.
What's Wrong with American Giving?
Much of American philanthropy is ineffective, sometimes
wrongheaded, and occasionally counterproductive. Our
criticisms apply to individuals, foundations, corporations,
and the recipient organizations themselves. Some of our key
observations:
Individual giving is haphazard, misdirected, and misspent.
Few Americans make plans or set goals for giving to charity
or for volunteering. Rather than ascertaining where their
money or time could have the most impact, most Americans wait
until they are asked to contribute. Then they give to
whatever cause did the asking.
Private foundations and philanthropies conduct too much
study, too little direct service, and too little hard-nosed
evaluation of what they get for their money. After decades of
public and private experiments in ways to help the poor,
wealthy donors and large foundations continue to expend
sizable sums to "study" or "pilot-test"
various programs aimed at systemic change, rather than using
that money to provide help directly. Yet those innumerable
studies yield surprisingly little of the rigorous analysis
that would enable the country to determine what effect, if
any, these well-intentioned programs have on those who are
intended to benefit from them.
Many large philanthropies and charities compete with
deserving local organizations, creating more distance between
the donor and the ultimate recipient. Large national
charities have been very effective at fundraising, as have
local United Way chapters, but they have also created
conditions in which donors are too removed from the work that
their dollars ostensibly support. Without intending it, these
large, umbrella charities make it harder for donors to form a
bond with recipients. Charities that are national in scope
also tend to discourage local giving specifically aimed at
strengthening civic organizations and caring for one's
neighbors. The donor is given no incentive to seek out the
best organizations in his or her own city.
Some charities have themselves become dependent on
government. Rather than seeking independent, entrepreneurial,
and locally based efforts to help the poor, some
philanthropies have used their resources to build what are
now widely termed "public-private partnerships."
The all-too-frequent result is that the nonprofit sector
becomes bureaucratic, dependent on government, and incapable
of imagining solutions that do not involve government
spending. Many of these organizations-typically the large,
national ones-spend considerable time and effort lobbying
government or addressing issues of federal social policy.
They are perpetually distracted by the annual budget cycle in
Washington, D.C., rather than by the immediate needs of their
communities.
Large foundations have started to act like government.
Many large philanthropies, and the programs they fund, see
their missions as extensions of government policy. They
consciously fund projects that try to replicate (or pave the
way for) government programs. Rather than acting as pioneers
to create new, entrepreneurial, and unorthodox private
efforts, these large philanthropic programs develop a fully
symbiotic relationship with government and, in the process,
surrender much of what makes the private sector different and
valuable.
Many foundations expend a lot of energy talking to one
another, rather than addressing problems directly. As the
philanthropic world has grown by leaps and bounds, so has the
professional world of philanthropy expanded and become more
self-absorbed and self-referential. The landscape of
contemporary philanthropy is now cluttered with seminars,
forums, cooperatives, working groups, task forces,
coalitions, partnerships, and studies on how to help the
poor. "Collaboration" has become not merely part of
the professional philanthropic jargon but a full-time
activity itself.
Established philanthropy prefers the grand theory and the
abstract cause over the simple solution to a tangible
problem. Many philanthropies and foundations suffer from
hubris. By targeting deep-seated and intractable (and
sometimes irrelevant) sources of problems and scorning
immediate actions that would both ameliorate today's problems
and address yesterday's causes, they often overlook local
organizations whose immediate goals are to provide for the
direct needs of individuals. Like government policymakers,
many of these organizations try to address broad social
conditions, often referred to as "root
causes"-poverty, crime, inequality-rather than treat the
manifestations of these conditions, such as welfare
dependency, teen pregnancy, abuse, hunger, or addiction, with
direct action in pursuit of rapidly observable results.
Redirecting American Giving
Together, this cluster of problems saps the vitality and
potential of American giving and hinders the renewal of
American communities. In an era in which we are rethinking
the scope and mission of government social policy, private
initiatives to help the poor risk becoming a smaller and less
influential part of American life because they have taken on
many of the least desirable characteristics of government
programs.
Yet this need not be so. Philanthropy in the United States
was once energized by the conviction that government should
do as little as possible precisely because the needs of
individuals and communities are better met through effective
private efforts. It was taken for granted that such private
efforts are more efficient, yet also more humane, than
anything government can do; that they contain essential
elements of morality, faith, responsibility, and discipline
that governmental efforts can seldom muster; and that they
are inextricably entangled with the well-being of real
communities in which people live, not some imaginary national
community. It's the erosion of that conviction, and the
slackening of the private-sector virtues and philanthropic
assumptions that accompanied it, that give urgency to our
call for reform.
American philanthropy today, taken as a whole, is doing a
good job at just one thing: moving money from donors to
recipients. In this one respect, it imitates government far
too well. Philanthropy is not doing nearly enough to ensure
that this money is used effectively or that the huge amount
of nonmonetary contributions by many citizens-volunteer time
above all-is productively employed in assisting people in
need and in reviving their communities. Philanthropy, in
other words, is not fulfilling its own vital
responsibilities. It is surrendering its own singular
strength and most distinctive asset.
We believe that Americans themselves can help restore a
greater sense of purpose to philanthropy and thereby make a
tremendous difference to those who need it most. The message
of this report is consciously directed at individuals and
organizations that want to use their time and money to help
change the lives of their fellow citizens and renew the most
afflicted communities. We believe there is a need for a new
type of American donor-a "civic entrepreneur"-who
wants to help the poor and rebuild community institutions and
who is prepared to be as exacting in his charitable
activities as in the other domains of his life. One might
visualize donors who are as careful in selecting recipients
as in selecting their children's school or physician or in
choosing their home or automobile. Private charity should be
a strategic activity. It demands the seriousness of a
long-term investment.
These new American donors need not be the wealthiest
givers or best-endowed foundations. Millions of ordinary
people already give to charity. Millions volunteer their
time. We want all of them to be able to direct their money
and energy into efforts that actually improve the conditions
of the poor and the quality of life in communities. We want
them to be more directly involved in choosing how their money
is used and which charitable organizations truly deserve
their support. That requires providing more than a list of
worthy recipients. It requires donors to rethink the aims of
their generosity and the channels through which it flows. It
requires also that they discover the independent but
purposeful organizations in or near their own communities
that view charity as more than just a supplement to a welfare
check.
The True Value of Volunteering
What is true for financial donations is also true for
volunteerism. The recent attention given to volunteer
activities, including the highly publicized "Volunteer
Summit" in Philadelphia, will no doubt spur many to make
new efforts to spend time in poor communities. This we can
only applaud. But there are worrisome strains of
thinking-some heard in commentary during the Philadelphia
summit-that threaten to corrupt or distort the character of
traditional American volunteering.
The first is that volunteerism is made necessary only by a
lack of government initiative to help the poor. This argument
misses the importance of individual leadership and
involvement in poor communities, things that government
dollars can never provide. It conflates what salaried
professionals do with what unpaid amateurs do and why they do
it. It also overlooks the moral and religious nature of much
voluntary activity, spheres of life that are blessedly free
of government interference.
Another worrisome mode of thinking that we have detected
is the increasing appeal of volunteer programs sponsored and
sanctioned by government. These kinds of programs, often
discussed under the rubric of Big Citizenship, encompass
mandated community service in schools and colleges and the
spread of "volunteer" programs (like AmeriCorps)
funded, organized, and regulated by government. We think
these types of programs are both unnecessary and unwise.
Ninety-three million Americans volunteered in 1995, and
nearly all of them did so without the exhortations of public
officials or government bodies. They do not wish that a
government program was doing the work instead. They do not
need or want the government to structure their volunteer
efforts. The purpose of volunteerism, in part, is to connect
an individual with a part of his or her community. It is as
important to the person doing the volunteering as it is to
those who benefit from his or her efforts. Government welfare
programs have done just the opposite, replacing individual
and personal initiatives with bureaucratic and impersonal
processes. We worry that Big Citizenship, for all its
sentimental appeal, will fall prey to the same problems as it
looks to government for initiative, direction, financing, and
legitimacy.
Volunteering, like virtue, must remain its own reward.
Americans need not view volunteering as a formal civic
obligation akin to paying taxes or driving on the right side
of the road or sending their children to school. People
should volunteer because they believe that their skills and
talents will benefit communities in which they live.
If the era of Big Government is indeed over, then this
vision for American giving and volunteering is not merely a
proposal. It is a necessity. If there is a limit to what
government can achieve in aiding the poor and fostering
independence, then we must accept a greater role for the
civic sector and the generous individual. No one else will
solve the manifold problems that come with poverty. It is a
responsibility that Americans must now accept.
|