Yvon Chouinard, the founder of the outdoor-gear company Patagonia, is arguably the godfather of his industry. So when Mr. Chouinard called for a boycott of the biannual Outdoor Retailer trade shows in Salt Lake City, his peers paid attention. The problem, Mr. Chouinard said, was the state of Utah—specifically its stance on federal land management.

At its core, the argument is over Bears Ears National Monument, which President Obama created in December. The state Legislature has passed a resolution asking President Trump to rescind the designation, which covers 1.35 million acres in southeastern Utah—and also to reduce the size of the 1.9-million-acre Grand Staircase-Escalante National Monument, designated by President Clinton in 1996.

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