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Dr. Elizabeth Economy sits down with Patrick McGee, Financial Times technology journalist and author of "Apple in China," discussing how Apple's deep integration into China's manufacturing ecosystem inadvertently helped build China into the industrial powerhouse it is today. McGee traces Apple's journey from near-bankruptcy in the late 1990s to becoming deeply dependent on Chinese manufacturing, explaining how Apple didn't just outsource production but actively trained Chinese factories and transferred sophisticated manufacturing knowledge that later benefited competitors like Huawei and Xiaomi. The two explore critical inflection points, including Apple's partnership with Foxconn, political tensions with Xi Jinping's government in 2013, and Tim Cook's decision to double down on China rather than diversify despite growing risks. McGee argues that Apple's current dependence on China is so profound that meaningful diversification to India or the United States faces enormous practical and economic obstacles, with Chinese manufacturing capabilities now potentially surpassing Apple's own expertise. The episode concludes with McGee advocating for a realistic U.S. policy that accepts manufacturing across allies, while warning that Americans fundamentally underestimate how technologically sophisticated China has become.
Recorded on December 10, 2025.
- Welcome to China Considered a podcast that brings fresh insight and informed discussion to one of the most consequential issues of our time, how China's changing and changing the world. I'm Liz Economy, Hargrove senior fellow and co-director of the program on the us, China and the world at the Hoover Institution at Stanford University. Today we have a very special guest, Patrick McGee. He's a technology journalist for the Financial Times, and the author of the bestselling book, apple in China, the Capture of the World's Greatest Company. Welcome, Patrick. It's great to have you.
- So good to be here, Liz. Thank you.
- So let me just start by asking you what prompted you to write this book? I mean, what made you think this story of Apple in China was really worth telling?
- I joke that the book idea came out of the failure to cover Apple, well, as a reporter covering it for four years rather than the success. And I, you know, I mean, I'm saying it as a little bit of a joke, but it was true. I found Apple a really difficult company to cover, namely because they're really controlling of their narrative. And I guess I'm not really interested in like gadget reporting. I would think most Apple reporting is, is is the covering of gadgets, right? What's the next product gonna look like? How does it work? That sort of thing. And I was interested more in like how the sausage gets made, right? Right. And so, I mean essentially it's, it's overdetermined, there's three or four different origin stories for the book. And so I'm always trying to think of which one do I tell. But one of them is that I was profiling Christiano Oman, the CEO of Qualcomm, and I was asking him for some anecdotes, right, some stories. And he was telling me about being in Ty Taipei for 14 days of quarantine during COVID trying to get to the fabs where their chips were manufactured by TSMC. And I was like, right, but you're not a fab company. You, you just designed the chips, so why do you have to go to the factory? And he said, well, because we follow the Apple model. I had been covering for Apple, apple for three years. And I remember thinking like, what's the Apple model kind of thing. And so I think he was the first person to explain, probably in the briefest sense, well Apple doesn't just outsource, right? They take huge control over their supply chain and they're there sort of at all hours, you know, making sure everything is up to speed. And then so, so maybe he didn't say too much about it, but then I, I just began looking on, on LinkedIn and so forth and I quickly came across the position manufacturing design engineer. And these are the team of, you know, more or less American engineers who travel around to factories around the world, but increasingly with time just to China. And they're the ones who are sort of teaching engineering 1 0 1, installing machinery on the production process, even using proprietary software that's on the machines and really training the capabilities rather than finding the capabilities in China. And the more I looked into that and the more I talked to those people, the more I realized I didn't have a story about how Apple MA breaks products today. I had a whole narrative, or at least there was potential for a whole narrative as to how they even got into this. 'cause of course, apple famously made their own products for the first 20 years of their existence. So it, you know, getting all the sourcing was the most difficult thing in the book by far. But it was pretty easy to figure out this hasn't been covered and Apple's such an iconic company that if I can figure out some narratives and people around this, people are gonna be interested in the narrative and I would be interested in the narrative.
- Yes. And I was certainly interested in the narrative and, and millions of other people were too, since it made the New York Times bestseller list.
- Wow, the book world's so small, I don't know about millions, you know, maybe with the documentary or something,
- The success of it. Well, if it's not millions yet, I'm sure, I'm sure it will be with all of the, with all of the reprints. But, so I wanna get into exactly what you were talking about, but for a second. You know, you mentioned that it was difficult to sort of get into Apple, that they controlled their narrative. So you had over 200 interviews and granted not all with Apple or former Apple employees, but how did you actually break into that, the Apple sort of, you know, dome?
- Yeah, actually, when I say more than 200, I'm exclusively counting the people that had Apple experience. Okay. I spoke to other consultants and stuff and I, and I don't actually account them. So I don't know what the full number is for the, for the tally of the book. You know, I suppose some of it is just the, the, the longer time it was ago that someone worked at Apple, the more likely it is that they no longer care about their NDA or they just don't think it's relevant, right? If you're giving up the secrets as to how to do the plastic injection molding for a computer in 1999, the likelihood that Apple's gonna come after you or that Samsung's gonna use that knowledge to their own abilities, whatever, is pretty slim. So in a certain sense, I was just doing the, the, the, the lazy historical thing of looking chronologically, probably not aware of what I just said, that if you're talking to people in the eighties and nineties, they're more open to speaking. But then as you sort of build a foundation of knowledge and a foundation of people, you're able to then sort of break into new sources and sort of bring it closer and closer to the present over the year off that I took to write. In other words, if I talked to someone in 2005, if I just had them on the phone for a few minutes, it was really easy to show them that I was taking the issue really seriously. I wasn't writing a hit piece and I'd already spoken to people that might've actually been their bosses or more senior people on the team or whatever. And so the knowledge just sort of compounded with, with time. What was difficult, I suppose, is that the book doesn't just tell a supply chain story. It sort of starts there and then it changes into the retail industry in China, right? Which is just like a totally different geography. It's a totally different set of sources. Apple's pretty siloed. So if you're in operations, the chances that you know anything about the retail operations are pretty slim and vice versa, right? But across like eight different things within Apple. And then, and then it goes more into the, the Chinese, or sorry, maybe I should say the political dimension within, within China, right? And again, that that's a different set of people as well. So I, I say it compounds, but I'm maybe simplifying how easy it was to sort of build and build because I sort of kept changing, you know, what the topic of the book was.
- Yeah. I mean, and that is one of the things that made, I think the book so Rich and so fascinating is just the number of directions that you came at this issue of Apple in China from, right, the design people, the Foxcon people, the, you know, apple manufacturing people, the senior people who made the decisions to move manufacturing, you know, from other countries, you know, from the US but also from other countries to China. So, you know, your main thesis, you know, is basically China wouldn't be China today without Apple. Okay, that's too big, you know, to tackle tackle. But, but let's just think through sort of what you think were the major inflection points in the decision of Apple to move so much of their production, so much of their manufacturing out of the United States and to China. 'cause that's at some level the heart of the story. So what do you see as the major decision decision moments including, you know, the other players from, you know, you know, Terry go and others.
- So I guess it's worth knowing that, I mean, the only reason Apple even gets into outsourcing and offshoring is complete financial desperation. The company is almost bankrupt in 19 96, 19 97. And again, in 2000, especially when Steve Jobs comes back, he wants to be making their own computers. It just gets to a stage where they literally don't have the balance sheet to support it. And when they do come up with the Bondi Blue iMac, they can do the enclosure, you know, the shell of the computer, but they don't have any experience building A-C-R-T-A cathode ray monitor. And so they turn to lg. And so LG is their monitor provider, not a contract manufacturer, but Apple has such swagger that they just sort of turn this company that's not a contract manufacturer into one. And then they actually have LG sort of operate on three continents to sort of replicate what Apple had been doing for, for two decades. So, I mean, that's one inflection point, and it's just worth knowing that Apple is not early to outsourcing. They are late to outsourcing, but they just sort of figure out something better than anybody else. And the whole, the whole idea of you build the competence in the factories, I think is pretty novel. I mean, certainly the degree of of, of minutiae that Apple went after, totally novel. Usually you come up with a product, you design it, and there are capable factories willing to do the work, and if they can't do the work, then you designed it wrong, right? There's something called DFM designed for manufacturing. And the idea would be that from the earliest days of, of doing the, the blueprints, you're figuring out things that are possible on the manufacturing floor. Apple basically threw out DFM and said, we're gonna build things or we're gonna design things sort of however the hell we see fit. And then we're going to figure out later how, how to build them. And, and if people don't know how to build them, we'll train them how to build them. So what's interesting about that narrative is there's a seven year period from 1996 to 2003 where Apple is barely in China, they're in like nine different countries. You know, Korea, Singapore, Taiwan, Taiwan being the most important, really coming up with this model. So I, I'm pointing this out because it's not really like China and Apple together figuring these things out. And even when Apple does start manufacturing computers in 2000, but before they consolidate, it's not really China, it's Shenzhen, right? And obviously Shenzhen's in China, I'm not saying it's not obviously, but it's a totally different set of frameworks and legal policies and outlook and mindset and all sorts of things, right? So the meet cute moment, if you will, is a normal bankrupt company and a particular jurisdiction within China. It's not really like Apple as like the multi-trillion dollar company that we think it is. And it's certainly not China in terms of a superpower. So, so, so, so that's really interesting. And then I give all sorts of credit to Terry Gu and Foxconn. Yeah. And in particular the Taiwanese entrepreneurs who play a massive role, even one that Xi Jinping has acknowledged and really building up the capabilities and the, and the sort of super industrial clusters that, that China has in multiple jurisdictions. So, so Terry Glow is in my narrative, really the first person to realize that working with Apple is really complex and while his Taiwanese compatriots don't want to work with Apple because they don't like how Apple engineers breathe down their neck and sort of are obsessive about little details, Terry Gu understands, and I know this sounds like a high school poster, the challenge is the opportunity.
- Yeah.
- And that by taking on Apple as a client, even though they're tiny volumes, right? This is two or 3% of the market and they already are supplying to places like Compact or or Dell, they can learn so much from them. And if they can please Apple, they can please anybody. 'cause nobody's making the same sort of demands. So Terry go slash Foxconn, major inflection point for Apple. And then, you know, I have a couple chapters where they're building products out Taiwan, and essentially it's a bit of a disaster and it's a disaster at a time when, you know, the iPod is not a major success. I mean, the iPod was a major success in terms of its design, but it takes several years before it's actually a, a, a well-known product or, or well purchased product. And it's because Steve Jobs made it open to the PC market, right? For the longest time he was hoping that it was like the luring thing that you would wanna buy. And if you didn't have an iMac, you would go buy an iMac just to make it work for the iPod. It's sort of a bizarre boneheaded strategy. But they do that for two years before they, before they eventually change t and Foxcon again makes this big bet to, to work on what becomes the iPod Mini, and then we're off to the races. But essentially the iPod, the iMac G four can't really be made at the, at the volumes and at the sort of sophistication that Apple needs it in, in Taiwan. And so the factories, the Taiwanese are, are saying, well, why don't we go replicate this in China? And that just works so well that eventually Taiwan just is removed from the equation and it's not a replication strategy, it's a let's let's do a Greenfield site in, in China. And that just works so well that by the time you get to the iPod Mini, the iPod nano, it's clear that Foxconn's gonna be the partner for the iPhone. And then the iPhone is obviously, its its whole other narrative where you go from 5 million units in 2007 to 230 million units by 2015, and that requires hundreds of suppliers. Not all of them are in China even today, but most of them aren't in China in the early years. But as you get into those volumes, apple has every incentive to, to have everybody from around the world set up their production in the same industrial clusters to, to make everything smooth and to not have to deal with customs and tariffs and all sorts of things. So, so that would be the other major inflection point.
- Yeah, I mean I think Terry Gu was his own kind of visionary, right? In in many respects.
- I think he's the Henry Ford of Asia. I mean, absolutely.
- Yeah. Yeah. So, you know, with all of the investment and the training and the manufacturing, so the jobs and everything else that Apple is bringing to China at this point, in that sort of 20 12, 20 13 period, you would think that China would be elated to have Apple. And yet as you recount the state media clearly instructed from on high kind of goes after Apple. What was that all about?
- So there's a couple things going on. So one, I would say, let's say thought experiment, your Xi Jinping's lawyer, and he comes into power and he is like, I don't like this Apple company, the case against Apple that they're an exploitative company looks pretty strong. I'll argue why it's maybe not that strong in a minute, but there's this chart that I use in presentations that shows how in the first four years of the Apple Foxcon relationship, so 2000, 2004, Foxcon makes more margin than Apple, which is kind of astonishing and makes more absolute dollars, right? Not just with Apple, but writ large. So like Fox One is actually the larger company here in those two key respects. And then things begin to really take off, right? And by 2012, so, so the year that Xi Jinping comes into power, Apple's margins in a decade have gone from 1% to 26%. These are their net margins. By the way, Foxcon have gone from double digits to about 2.5%. So this is what I end up calling the Apple squeeze that in a sense, there's like an iron law, you know, something like Moore's Law where the equivalent, or, or I'm sorry, the, the more closely you work with Apple, the the lower your margins will be, they will just squeeze you here, there everywhere. Understand the production processes and the costs better than you, they will dis disintermediate you from your suppliers to understand what the costs are so that the contract manufacturer doesn't have any sort of funny leverage contract manufacturers are famous for things like, it's called purchase price variance, where they'll say, Hey, we had to purchase such and such copper wire at a cost of, you know, a dollar a piece, but actually it was 60 cents a piece and they're just collecting that 40% margin. Apple would just sort of take control of that relationship down two tiers, three tiers, four tiers, so that the likes of Foxcon couldn't do that to them. Right? And that's why in a sense, you see the, the, the, the, the margins within Foxcon fall the more closely they work with Apple. So anyway, my point is, is that if you're Axi Jinping's lawyer, you would look at that and say, this company's just exploiting our companies, right? Because here's this massive success, but Apple's not sharing the wealth. And if you're already in the mindset of we want companies to be in China. For China, it looks like Apple is exemplary of not really doing that. And there's some other issues I could go into, but I think, I think that point is actually pretty strong. Then the other thing is that of course, you know, if you're a hardliner in Beijing, you hate that people are, are carrying around with them, these little five, six inch glowing rectangles, emblematic of capitalism and a sort of like idiosyncratic worldview, you know, modernity, western mindset, et cetera. And not only are they carrying them, but they are lining up around the block to buy these things. And this is my favorite narrative in the whole book, right? Where the birth of the retail market in China sounds like it might be dull, but instead it's extraordinary because by 2010, there are only four stores official from Apple serving the entire country, right? That's one store per 350 million people. It would be like if a new iPhone came out tomorrow and there was one store in all of America, right? Where we would go get the phones, yes. And yes, what what was interesting but in is that instead of it being sort of like tech bros or fan girls that are outside the store, it were people that didn't look like they could really afford the phone. And so Apple kind of slowly figures out that, wait a minute, we're not sort of selling the phone to people that are in the store for the Steve Jobs experience of, you know, what the wood panel tables are like and everything. It's, it's, it's migrants that are being paid to come in, sort of bust in from outside of Beijing and they're purchasing two phones each, which is the maximum. And then they're basically selling it on to someone who's ba basically able to put them up in, in, in a truck and, and, and go to some tier two city, tier three city and, and make extraordinary margins, right? I mean, I think this isn't in the book, but, but, but how I've recanted it sense is that these, these, the migrant overlords, sort of the yellow cows is, is is the Chinese are able to figure out how to make more money than iPhone than Apple per iPhone, which is kind of extraordinary. And there's so many complicated things here and it's hard to tell the narrative 'cause I'm trying to simplify in three minutes what's effectively four chapters. But essentially you get to this stage where the yellow cows, these, these, these sort of sometimes connected with, with the Asian mafia, gangsters are hollowing out the components after they purchase these phones, and then they're selling those components onto the markets in Shenzhen. And then they're either selling them on, so you have unhappy customers who think they have an iPhone but it, but it's been tampered with or they're returning them and it gets to such a stage of greed where they're actually using fake identifications purchasing the phones in, in places like Portland on, on a, on a 24 month contract, but they're only paying for the first month. And then that phone technically doesn't work in China, but they are taking it to China using factory connections to zap or burn out the processor, which renders the phone inoperable. But at the same time at masks where like the sort of digital footprint of where it was purchased, and these people end up having phones that are like literally like either in the suitcase or in in the backpacks and they're lining up at the genius store saying, Hey, I bought iPhones for everyone in my village and none of them work. Yep. And the genius bar is thinking, God, I can confirm that this is a new phone, I don't know why this doesn't work. But if you're seeing the same problem over and over, of course your natural assumption is we've got a supply chain issue.
- Right?
- Right. So they don't know that they're being scammed. Anyway, my point is, once they begin to this cat and mouse game where they're retaliating against them, the yellow cows have this political clout and they're basically able to complain, Hey, we're being treated unfairly by Apple. And that complaint sort of reaches up the echelons of the, of the communist power until within 36 hours of Xi Jinping really ascending in March, 2013. He goes after Apple. The issue is mindbogglingly complex, but it just tells you that Apple's really successful in China, both as an operator and as a retail company, but they don't actually understand the country, they don't understand the culture, the politics, and they have like this big like political awakening moment and, and then we're off to the races for sort of part five of the book.
- Right. So let's move to the point where Tim Cook decides he's going to go all in, right? Yeah. Mounts a, what was it, $275 billion investment over five years.
- Yes.
- I mean that's extraordinary. It was that a, a peace offering to Xi Jinping or is that just a recognition that China is the place to be and we're gonna be all in without thinking about any of the other kind of potential implications in terms of the US China relationship in terms of technology transfer, in terms of anything else? What, what prompted that that move?
- So essentially what happens in 2013 and and in the years afterwards is Apple fears its products are going to be blacklisted in the country. And of course this is at a time when Facebook and Google have recently been blacklisted. And so it doesn't feel like an idle threat and a number of things happen. But essentially what Apple is sort of gleaning when it begins to have these China experts who are in the country is realizing that the thing Beijing's upset about is technology transfer or, or the lack of it, you know, a company like Samsung I think has literally three dozen joint ventures in the country at the time, and Apple has zero. So it just looks like Apple is not in China. For China, they're not playing fair, they're earning enormous, you know, financial dividends. And Tim Cook, I think before this issue became a big deal was on conference calls saying things like, we have the mother of all balance sheets. Well, when Chinese companies are working for 1%, 2% margins and sort of making this whole thing even possible, it just begins to look really unfair. And so as Apple is being fearful or, or getting fearful about this, this team of specialists in the country that are sort of hired or named to be in China, and they jokingly call themselves the gang of eight, they sort of come up with a new strategy. Yeah. Any China historians gonna love that name? Yeah. They sort of come up with a strategy to realize like, we need to get the message to Beijing that it's true we don't have any joint ventures, but they don't seem to understand we are sending America's best engineers. This is the manufacturing design team that we spoke about to basically sleep on the factory floor of dozens if hundreds of factories to build 230 million iPhones a year. And that the competencies we sort of inculcate in these factories then pay dividends to China. So true the companies aren't making much margin from us, but once we've taught them those skills, they can give them to a xmi, an oppo, a avivo, et cetera. So my sort of paradigmatic example is there's a company called Shenzhen Lens, or just Lens Technology, and they're the ones who take Corning glass. It's sometimes made in America, it's at least made by an American company, but Corning makes glass in the meter, right? Like meters wide and meters tall and someone has to cut it, shape it, etch it, temper it. You have to, you know, introduce multi-touch electrical circuits that are invisible within in, into the glass in order to make multi-touch possible. And that's all happening in China. But if I've been taught by, by Apple and I should say there's this co-creation right, to to, to get this done, what am I gonna do with those skill sets sort of three months after the latest iPhone has come out when the volumes are no longer there, and Apple's basically specifically saying, we need you to go train and teach the Android market because we don't want you dependent on us, right? Apple's really concerned that if, that, if you're on the ground floor of the iPhone in 2007 and you're, you're growing exponentially with Apple, but then they decide, hey, we're actually gonna use a different piece of glass or something like that, that if they obviate you or they, if they obviate the component, they're gonna obviate you and you're gonna go bankrupt after making all these investments. And that's gonna cause all sorts of political problems in China. So they're specifically saying, however fast you grow with us, please grow that fast with somebody else. So this message essentially gets to Tim Cook, he's convinced by it, realize as we're really sitting on some great capital here and we need to tell the CCP. And so he's photographed with Lisa Jackson, who is formerly the head of the Environmental Protection under agency under Obama and Jeff Williams who just retired as Chief Operating Officer. And they go to John Hai, the citadel of communist power and sense to deliver this message with a 1200 word memorandum of understanding to basically get the, the Chinese on their side. And the significance to me of this narrative beyond sort of what I've just said, is that as I said earlier, Terry Gu was the first person to understand that the learning was the value of of being in the Apple relationship. Once this message becomes clear at the political level, the understanding that Terry had had for the prior 15 years basically trickles down across this Chinese supply chain where a whole host of companies that always thought of Apple as overbearing and you don't wanna work with them suddenly understand, and obviously this is my language, not, not Apple's, no, that Apple is the great progenitor of Chinese innovation. They're the biggest supporter of made in China 2025. So irony of ironies, if you wanna support Xi Jinping's goal of introducing indigenous innovation, the, the, the sort of mother of all capitalist companies is the company that's willing to train you to get up to speed.
- Right? So, and this is where we get to that China wouldn't be China without Apple.
- Yeah.
- Moment, right? So, you know, there is, as I'm sure you're aware, a big narrative in the United States among China experts, among politicians that, you know, all along the way the United States has made mistakes we shouldn't have let China into the World Trade organization, we shouldn't have let China, you know, take over all of the mining and processing of rare earth elements. We shouldn't have let China, you know, become the sort of choke point for active pharmaceutical ingredients. Do you, do you feel that way about Apple's trajectory in China? Is there a moment where we should have woken up and said, we shouldn't be enabling this, you know, US company to transfer this kind of, you know, intellectual product and capabilities and manufacturing, you know, knowledge? Or is this just, you know, the nature of globalization, the price you pay, and we can rely on Apple to move forward in a different way?
- So first of all, I don't think Washington really had any idea the extent to which technology transfer on the part of Apple was taking place. And you know, one thing that's, I I think it's two paragraphs in the book, but it could probably be its own book, is that it wasn't just a transfer of technology from American companies or rather from Cupertino to China. Apple had had these SMEs, subject matter experts, people that were, you know, PhDs and material science and things like that. And they would go find capabilities that were cutting edge for, let's say building Rolexes in, in, in Germany or Austria, and then really sort of refashion those technologies to help with like a little pin or knob on, on the iPhone, right? And so they would discover these technologies in, in as, as I said, Germany, Austria, Japan, places like that. And then they would teach them in China and scale them, right? So I don't think anybody knew that was happening. I I was six months of research before I talked to someone who, who, who knew that that or who who's able to give me a narrative about that. So then, then the question is, well when did Apple sort of realize this and, and shouldn't they have done something? And you know, it's funny, I, I know that I can probably come across as a major critic of Apple, but actually a lot of people have said, I'm too generous to Apple here because as you know, as a reader of the book, I don't really have any villains in the book. I don't really vilify Apple. No, no, I'm pretty critical of Tim Cook when it comes to the conclusion of the book. But that in a sense, that's when my voice comes through. But otherwise it's a pretty neutral narrative. So what I would say about this, and I I think this is where possibly am being too generous, is that 2013 when Xi Jinping goes after, or maybe I should say CCTV, but through Xi goes after Apple and they have this moment where they're realizing, oh, like we've got a real political problem here. I mean, clearly that is the point in which they could have gone on a different trajectory and realized everything we're doing in China needs to be replicated someplace else. Maybe that's India, maybe that's Mexico, it's probably not the United States for some reasons we can get into, but we need to do that. In fact, it's the time that they double down in China. And it's the same time, and this is not in the book where Tim Cook sort of reverses Steve Jobs's policy and decides to introduce dividends to investors, right? So instead of using sort of excess capital into building resiliency and for supply chain, they reward shareholders instead. So look, with the benefit of hindsight, I do think that was a major mistake and they should have done something different. But this is where I'm gonna be generous. Steve Jobs has only died 18 months ago. Nobody thinks that Tim Cook is gonna be able to fill his shoes. Apple is under tremendous pressure. People think they're going to lose the market to Android, which has gone from basically zero to 80% market share in a matter of five years or so. And it's just not clear that Apple's going to be able to sort of keep the richest quintile of users on the planet. And so to say, oh, by the way, you know what you also should have done during that time of like complete stress, you also should have replicated the entire thing that you'd built up in China over the previous decade someplace else. I just don't know that that's a realistic thing to say and I'm using 2020 hindsight to make the point. So it feels to me like too cynical of a reading in a certain sense.
- Yeah, I I mean I happen to agree with you. I think, you know, all along the way there was were pot there was always potential that things were gonna move in different directions and choices that were made, whether it was on the WT O or whether it was on Apple or whether it was on, you know, rare earth elements made sense at a particular moment in time. Yeah. And the question is, so when does the wake up call come, you know, for Apple? Is it, is it really just a function of, say the Trump administration, the Biden administration, and now the second Trump administration saying, Hey, you know, you need to start thinking about, you know, from a variety of perspectives, both your own supply chain resiliency, you have COVID, right? You have the, you have the Russian invasions of Ukraine, you have the potential for China take action against Taiwan. So what causes Apple to say, okay, yeah, maybe we ought to be doing more in India or Mexico, or maybe even we should be thinking about something more in the United States.
- So it's kind of a multifaceted answer. So there have been iPhones assembled in India since 2017, but interestingly I can find no evidence nor speak to anyone who says that that had anything to do with like China's authoritarian turn, right? It's actually just a more simple thing, which is that Rera Modi had put tariffs on products coming from China. So as Apple begins to think, Hey, wait a minute, the next nation with a billion people and a growing middle class growing 7% a year, et cetera, is India, we need to supply this market. But Modi's making it where actually if you import the iPhones from China, they're 20% extra. And this is already a country where, you know, nine outta 10 people want the iPhone one outta 10 people probably at best can afford the iPhone a, a decade ago. And so Apple realizes, okay, we need to do the final step, right? Not the depth and breadth of the supply chain, but just the assembly in India so that the phone can say quote unquote made in, in India terra flaw really, I gotta say, isn't that strenuous about sort of where products are made if the final step is made in some if right? Basically there's a, a language here. If there's like a constructive step in the, in the final stage of the process, then it's made in that country. So those phones are not any less dependent on the China supply chain than anything else, but they are in fact made in India for, for, for law purposes. So they begin to do that in 2017. And then when Trump also imposes tariffs on China, then Apple gets the thinking of, wait a minute, why don't we just take what we're already building in India, scale that up in terms of the assembly and then phones coming from India to America won't be subject to China tariffs, right? So in other words, it's a tariff play rather than like a geopolitical strategic wake up call that, that you are sort of asking about. And so, you know, when I get asked all the time about when did Apple wake up to this threat, what I find interesting is the assumption is that they have woken up And I've had people within Apple read the book and say, you know, I always thought we had the power in the relationships 'cause we could negotiate, we could get anything we wanted. The red carpet was rolled out to us, to wherever we went. I had never really taken into account like the siren call as, as, as, as I call it in the book, as to like why China was bending over backwards to, to get all this, you know, I, I mean frankly, I think going back to the paper that you just published in foreign affairs, I think we're just beginning to grapple with, with the implications of, of what a formidable foe China is. I mean, you know, when did Trump wake up to the idea that that China had a complete choke hold over rare earth magnets? I mean, I don't think it was in Trump 1.0 I think arguably it was about two months ago. Yes,
- Yes. I think we, we see the evidence of that based on the negotiating strategy of the administration, which seemed to have been taken completely by surprise.
- Yeah. And that was really considered like a break the glass moment I think it was called. And I, you know, I I I'm more in the vein of thinking that like China basically just thought about what did the US do in terms of realizing that certain semiconductor designs and processes were part of choke points either in America or in allied nations like Japan and the Netherlands. What can we do? Where are our choke points and how can we flex our muscles on these things?
- So, but even COVID, even COVID and the Russian invasion of Ukraine didn't actually factor into the thinking of Apple, about the need maybe to do some things differently.
- So I'm glad you asked about this. So, so, so yes and no. So the early months of COVID, I don't think we're a wake up call. This is actually when a bunch of articles were written saying like, oh my gosh, like Apple is so exposed to China, they're gonna have real difficulties here. And in a certain sense, I think Apple actually demonstrated the capabilities and capacities of its supply chain. So 2020, I think it is, ends up being a year when Apple revenues go up by 30%, right? This is at a time when they've been growing by single digits or even having revenue falling and all of a sudden they have their best year in like seven or eight years during COVID. I mean that, that, I mean you have to remember that like every store in China was closed for a number of weeks and stuff. So you would not expect great financial success. But the reason why, and this sort of goes back to the 50% rule, is Apple is number one, maybe number two for any of its suppliers. So if a supplier of anything in the supply chain, right, there's a thousand components within the iPhone, has their capacity cut in half, guess what doesn't impact Apple, right? Apple's still getting their share. That's the sort of clout that they have. If you can build anything at reduced capacity, Apple's the first person you're gonna get whatever you have. And so, so they were really able to sort of feed the market. Plus you had so many people, you and I I'm sure together working from home and what'd we do? We decided to spend some of the excess money that we wasn't going through our social life on new MacBooks and iPhones and stuff. So there was, there was a newfound demand for Apple. So, so for let's say the first two years of COVID, it was actually a demonstration on Apple's part of the resiliency of its supply chain. And that being in China was not a mistake. All of that changes, I think this is April, 2022 when Shanghai, you know, basically greater Shanghai population of some 25 million people goes into lockdown and this is the center of Apple's operations in terms of vet's where their headquarters is and so forth. And they couldn't get things made. They couldn't, you know, move the machinery from one factory to another supply basically just comes to a standstill. And even companies like Huawei are vocally saying like, we can't deal with this policy. And so what I was told was that that was when plan B we need to build an India got approved. So you had someone named Priya Ballas Supermanium, she's been leading, she's the VP of iPhone production and she'd been a huge advocate of we need to be doing stuff in India for years. And I'm told that once Shanghai goes into lockdown, basically everything Priya had been saying for the prior five years was like, okay, you, you've got clearance to go do it.
- Okay. So maybe just say a couple of words about where Apple is today in China. Clearly it's facing enormous competition from Huawei and which I understand has a phone that can turn into an iPad can be folded twice, you know, all sorts of miraculous things.
- You know, I should buy this phone just to have in presentations and
- Stuff to test it out. Yeah.
- Like it's $2,600. I'm like, it genuinely might be worth the investment. Oh, I played with it, I've tested it out. I mean it's, it's a marvel, but I just mean like is people don't know it because it is not at T-Mobile or something. Right. You can't go get it at the mall. Right. So like I should have it just as a demonstration.
- Yeah, I mean it does sound very cool. So what, what, so there's that element of it, there's the element coming from the US and Secretary Lutnick, you know, making some comment about how, you know, all the jobs are, you know, the Apple jobs screwing, screwing screws into iPhones. You know, there will be, what was it, hundreds of thousands of jobs, I don't even remember exactly, but basically these are good jobs and they need to come back to the United States. What do you think is the calculus right now in Apple? Is it just we're gonna keep doubling down on what we're already doing because it's worked for us and Huawei's competitive obviously, but you know, we, we still have a, you know, a prize sort of product or is it, we've gotta start rethinking our model 'cause we're getting squeezed in China and we're getting, you know, a pull factor from the us
- I remember saying to a pretty senior person at Apple, you know, Tim cook's a pretty smart guy. Why, why isn't he putting more money in investment into India? And they said it's because Tim cook's a smart guy that he is not putting more money on investment into India, right? Sort of, he knows better than anybody else that what China factories are capable of,
- Right?
- I mean you're talking probably a two decade investment and, and on, on behalf of someone like India with the assumption that they also introduce a sort of nietzche and will to power through manufacturing that China has demonstrated for four decades. Nobody else has that, right? It's like you don't get to LeBron James' level of basketball by doing something, by doing some part-time basketball lessons, right? Like you devote your entire life to it. And that's what China's been doing in manufacturing, you know, and, and and, and, and developing all these toeholds, I mean even something in semi like semiconductors, like no, they don't have the cutting edge that TSMC has, but my oh my, do they have the lagging edge in, in in real dominance, right? And, and you can just go down the list of all the things that they do really well. And you know, where I was really hoping that the book might have a policy impact was not actually America, but India. I mean I I I want India to really take on and lure and incentivize, do whatever they can to pull in Apple orders. And I have had conversations with Indian ministers at the, the, the provincial level. But I, you know, I don't wanna get into controversy here, but like, I think there's a, a pride elements that you often encounter in India and frankly that Apple engineers in India often encounter, which is that a, they don't wanna be told what to do. They don't, they're not as reception, they don't have the same absorption capacity to use the language of Kyle Chan that the Chinese demonstrated in terms of willingness to accept the lessons and do anything that Apple wanted. The Indian engineers just just don't have that at the minister level. They don't want to sort of be seen as a haven of low value labor intensive jobs. They want to compete with the Koreans where the doing things that are sort of sexy and you know, ministers wanna be seen as bringing in the high value components and stuff. Totally get it. I totally understand it. But unless you have a do it all strategy, you're not really diversifying from China. So one Apple former VP said to me that like, even if you're 1% exposed to China, when you develop your, your, your, your supply chain, someone else, all you've done is pissed off China and you haven't really diversified. So it's multiple tiers down the supply chain you where you'd have to really replicate the depth and breadth in India, probably even involving, you know, mineral extraction in places like Africa and so forth. And so I just don't think that Apple has the will, they don't have the same hunger today. I mean, they're a $4 trillion company. Things are going well that, you know, sources that I would speak to in the late nineties and two thousands had. So yeah, I honestly just don't think Apple really has what it takes. I don't think they have the political will and Trump, I mean clearly is the most sort of expressive, what do I want to say? Like antagonistic press person on this issue in terms of executives, right? I mean he literally came to power saying China's raping our country. I mean, you don't get that sort of language from other people. And yet I think he's also shown a, a sort of short attention span on these issues and an inability to really follow through or understand the complexities. And so, you know, it was basically like a, a caricature of how you appease Donald Trump. What, what Tim Cook did in the Oval Office where he literally just brought a hunk of 24 karat gold attached a little glass emblem with his signature on it and Donald Trump's name. And that basically was able enough to get, you know, apple exempted from, from tariffs. So I'm writing my epilogue about this, right? And, and my my sort of quip about this is like, well Apple iPhones aren't gonna be made in America, but its bribes will be ouch
- And di well, wasn't there a little bit more to it? Didn't, didn't Tim Cook also showcase a factory that had already been sort of underway?
- Yeah, that was Trump 1.0
- Something in response to Oh really? That was Trump 1.0 I thought
- Around Yeah, that was 2019. Oh, okay. Where a flextronics or flex factory that had been up and running for 2013 and interestingly within China was basically seen in its embarrassment. Like it was the whole signal of like, why we can't do this in America. And it basically got rebranded as like part of the America first strategy that we were gonna build stuff in in the us So that was a sort of a dog and pony show.
- So you're telling me that there really isn't an incentive for Apple either a pull factor from India or from the United States that it's gonna make, it's gonna be strong enough to actually have them do a significant amount of diversification and there's no squeeze factor then from China because of course what many technology companies face in China is a squeeze, right? Where China through made in China 2025, where China's putting in place all sorts of new regulations at the local provincial level that make it much harder for foreign made products to compete. But I guess because Apple is so deeply embedded in the manufacturing, you know, supply chain in China, that it doesn't fall prey to this kind of squeeze. Is that fair?
- Yes. I mean this is sort of what Apple figured out in 2014 to 2016 when China introduced a law that basically said, Hey, no factories can have more than 10% temp labor. And Apple does an internal study and realizes that they've got literally like hundreds of factories that rely on, you know, 50% temp labor, 80% temp temp labor, especially for something like iPhone production, which is not sort of like, you know, a certain number of units per day, right? It spikes in September through December and then it sort of falls away. And so all of a sudden, every iPhone launch you need hundreds of thousands of new hires that are only gonna work at the company for, you know, 12 weeks maybe, maybe three months. And then, and then they move on to something else. And so they're deeply reliant on temp labor. I mean that's like the secret sauce of, of why sort of China and Apple work so efficiently together. And so what Doug Guthrie sort the China expert that's probably crossed yes, understood, was that this is a national law, but the enforcement is local. So if Apple works with the local cadres invests makes r and d centers and et cetera, the local law or the, the federal law isn't going to be locally enacted because essentially you have a wink wink arrangement. So I mean, technically every single year for iPhone launch, apple is violating or breaking the, the, the law, but it's never been a problem for them because that's how the Chinese rule of law system works or rule bylaw system works. And,
- And just sort of in terms of American products, I mean, is there a danger ever that Apple falls prey to, you know, Chinese nationalism or frankly that that Huawei phone is just much better than a, an iPhone. So, you know, does the market stay, you know, open for Apple iPhones? Does it say robust inside China?
- So I was surprised how well the iPhone 17 did in, in China, right? Because you, you do wonder about Chinese nationalism and the idea that, you know, the more that Apple pushes into India, the more that they'll be seen as the corporate poster child of Western decoupling from China. And if I'm living in Beijing thinking, well why don't I, I'm gonna buy the latest Shammi the latest Huawei. 'cause I don't wanna be sort of be supporting that. I I do think that's probably gonna play out in the next two to five years. And, but I, but I also, you know, but to be clear, I would've said that in the summer and then the iPhone 17 did quite well. So, you know, perhaps I'm wrong about that, predicting the future stuff. The other thing of course is that, you know, Huawei phones aren't sold in America. I mean, back when I was living in Germany in the late 2000 tens, I had a Huawei, right? It had this monochrome lens developed by Leica. It was a dev, it was a, it was a phenomenal camera, phenomenal phone. But Huawei's in a different place now where they don't have access because of Trump 1.0 to 5G chips, you know, designed by the likes of Qualcomm. And crucially, they don't have Google services. Now Google's already banned in China, so it doesn't matter for their local market, but it does mean that someone living in Germany in 2025 isn't gonna buy a Huawei phone because it doesn't have Gmail, it doesn't have YouTube, it doesn't have the Google Play Store. And so Huawei's coming up with their own operating system to rival Android and iOS. And my expectation, maybe this is pure just speculation on my part, is, is that that becomes the defacto operating system for all smartphones in China at, at some stage. I mean, in a sense, why wouldn't you do that? Why would you continue to rely on Western operating systems when you can take full control? And so yeah, that's that's that that's the thing
- There, that's coming.
- Yeah. So, but then the question is does India adopt that, you know, as No, probably not. Are they comfortable with that? Well, I don't know. No, I mean, I, look, I, I wouldn't have thought no render Modi was gonna link arms with Putin, but he did. So I mean, it's, it's, it, it, it's hard to, and there's too many factors for me to make sort of plausible predictions, but I do think the hardware coming out of China is superior to what's coming out of Apple these days. And I do worry that, you know, the student has become the master that Apple actually doesn't have much, if anything, to be teaching the Chinese factories these days, right? All the shop floor knowledge, all the tacit knowledge is, is coming out of China these days. And the iteration that they're doing at speed and at scale is tremendous. And you don't have people coming out of Apple that have spent decades on the factory floor the way that you did in the two thousands. 'cause Apple had been making stuff and so had the PC industry for, for decades. So yeah, it's, it's hard to predict, but what I don't see is what the lay person assumes, which is that each year there's more and more stuff built out of India and that apple's slowly bifurcating its supply chain. I think actually it's the opposite, where within China you're seeing more and more investments, but more and more of the, those investments are going towards the local supply chain, the, the red supply chain homegrown companies at the expense of the Taiwanese, at the expense of the Koreans, the Japanese, the
- Americans. Okay, that's depressing. So let me,
- Yeah,
- Let me,
- I know, and we don't know each other that well, but I'm such a golden retriever optimist, and yet I've written this terrible pessimistic book. I
- Don't remember. Yeah, I don't remember feeling that depressed. I mean, I was depressed as I was reading your book, but I don't remember ending and feeling that depressed. I just remember thinking, this is a really great book. But, but okay, so let's, let's say, you know, president Trump calls you to the Oval Office and says, you know, Patrick, what do I do about this? Yeah. You know, what do you tell him? Like what should the United States be doing differently? What are the lessons, even if Apple isn't taking all the best lessons from an American company perspective, or, you know, it's trying sort of halfheartedly, like what are lessons that you take that you would want us policy makers to take on? Because, you know, technology is one of the areas that this administration has said, you know, they wanna compete. Yeah. You know, we're not just gonna take our marbles and walk off, you know, the stage. We do wanna compete, we wanna export our, you know, AI tech stack and all of this. What do we need to be doing differently?
- Okay. So I wrote a master's thesis close to a decade ago called Allies and ideals.
- Okay?
- And it still frames my thinking today. So, so if you look back at like the earliest years of Reagan and even before the CIA and others had come up with a strategy with the Soviet Union, which is like, hey, we really need to emphasize our military might, because if the Soviet Union tries to keep up with us as we predict they will, they're basically gonna accelerate their own demise because we have the more dynamic economy and we're gonna sort of do better in that respect. I think we're way too often thinking about that sort of framework today, but against the nation that is itself more dynamic and much larger. Right. What's the population? Four times the size? Yeah, I mean, so we're using sort of like a 1980s cold war one mentality or paradigm against, against a very different partner. And so allies and ideals was my answer to, well what are our advantages specifically that are disadvantages to China? And one of them is, you know, people look up to America from around the world, right? You think of what is a border crisis? Other than that, like millions more people want to actually live in this country. If they can't, China doesn't have that kind of border crisis. You don't have loads of people from around the world wanting to move to China. So that's sort of one major advantage. And the other one is just the ideals that, that, that, that are, are, are promulgated by, or sorry, sorry. That was, that was the first one is, is the allies. Right? I mean, how, how you'll, you'll know this better than me. How many official allies does China have? When I was writing my thesis, it was only North Korea and Russia. North Korea.
- It's still only North? No, it's only North Korea.
- Okay. Official allies. Well, they've done substantial work with the Belt and Road Initiative and things like that, but, you know, but America has far more allies. And so where I'm sort of taking this is, I think there's too much in the MAGA worldview that things have to be built in Pittsburgh, right? So Tim Cook was expressly told by Donald Trump, I hear you're building in India. I don't want you building in India. I want you building here. And I think that's a fantasy. So I think this, the, the, the, the problem is not that we trade with China, not that Apple has a retail presence there, it's the consolidation into China. And it's the fact that they're dependent and therefore they're vulnerable. And, and if Apple's vulnerable, America's vulnerable. So I think the, the policy has to be framed as our problem is the exposure or vulnerability directly to China. So the solution to that is replicating the depth and breadth of the supply chain outside of China. And because of the allies and ideals thing that can be in India, that can be in Mexico, that does not have to be in Ohio, right. For that strategy to thrive. Icing on the cake if Corning continues to make glass in Kentucky and things like that. But really it just has to be in a series of allied nations. It can be a little bit more complicated. 'cause obviously TSMC in Taiwan, that would be an allied nation, but actually it's vulnerable because, you know, Xi Jinping thinks of it as a rogue province and that kind of thing. So the more distance there is, the better. But for a whole host of reasons, the density of our population, the wages that we have, frankly the unwillingness to work in a sort of decadent culture, it's not gonna happen in the us.
- Just wanted to slip that last one in, didn't
- You? I did,
- Yeah. Yeah. I mean, I, I do think having worked in the Commerce department for a couple of years where, you know, secretary Raimundo was advancing this idea of tech hubs. And I just watched the governor from Oklahoma at the Bloomberg, the New Economy forum in Singapore, and I was watching his discussion online and he was talking about, 'cause he got $50 million from the US government, and this is just a couple years ago now. And he talked about how, you know, the original, you know, sort of plan has now blossomed into a whole other array of technologies that Oklahoma is pursuing in terms of both the education and the manufacturing. 'cause these tech hubs are everything from, you know, going to junior colleges, it's getting trades, it's, you know, the university education, you know, up through attracting, you know, using universities and scientific capabilities and then, you know, building manufacturing capabilities. I do think we shouldn't discount, right, the potential for any new manufacturing to happen in our country. I take your point that you're not gonna replicate, you know, the Apple supply chain in China, in the United States, certainly not, but I think it's not a bad idea to think about how we can do better from the, you know, innovation through, you know, the manufacturing element of it. Because of course, in manufacturing right process, you also get process innovation, which is important. And that's something that China just, you know, basically owns that space as far as I can tell. So I don't wanna toss that back at
- You. Yes, it's okay. I wasnt clear on us Supportive. Yeah. Anytime I hear about Reindustrialization efforts, I'm, I'm thrilled about it. I do wanna see more of that. Okay. I just think we have to have a realistic understanding of what's possible here, what's not. And of course the major unknown is whether, you know, artificial general intelligence applied to machinery, right? Or even just some other form of AI applied to machinery is able to completely upend how things are, are built. And you know, sometimes I think pe two people, sorry, too often people are sort of, I don't know sanjo about that. They just think that's gonna happen. So we'll be okay, but, you know, China installed more industrial robots than the rest of the world last year. So even if that happens, it's not clear why that's immediately somehow our advantage. But I mean, among the things I worry about is, you know, in the book I talk about with the Taiwanese in the nineties called the smiley curve of product development, right? So America sort of was dominant on the two ends of the curve. So like the product design, the product conception, and then the low ends, the low value end of the curve was the logistics, the distribution, the manufacturing, and then it curves back up just before you sell it into the branding, right? The Apple store, the retail, that kind of stuff. And the two ends are the high margin stuff that has been true the last like, say 3, 4, 5 decades and perhaps throughout most of history. But it's possible that in a world of humanoid robots, right, which Elon Musk has said is gonna be the most ubiquitous product ever, that actually the design, the conception is that, and the branding, that's gonna be the commoditized aspect. And what's going to be really difficult is actually making these stuff. And so you, instead of the smiley curve, you would have more of like a frown where actually it's the Chinese factories that are in control of the most dominant high margin, you know, value part of, of, of, of that, of that shape. I don't know that that's gonna happen, but I talked to someone from Apple the other day and they said like, that's a nightmare scenario for us.
- Yeah. Well, I mean, that suggests to me that it's time for us to, to get moving. And I, I mentioned to you earlier that I was just in China a few weeks ago and we visited the Xiaomi one, XMI EV factory.
- Oh wow.
- Been up and running for 18 months and has, you know, 750,000 square feet in like only 200 people on the floor. And the fuller was spotless, you could put off of it. Everything was automated, it was incredible. And just the range of the, you know, the products and the colors of the cars and all the technology that they're embedding in these cars is really extraordinary. Now I will say some of it is, you know, you're just gonna attach your phone and you're gonna be able to close, you know, your curtains, you know, at home from your phone in the car. I mean, I, I, you know, believe that we can easily develop that kind of technology, nor do I think it's that important, but that's just me nonetheless. I think, yeah, there is something about, you know, they're doing 300,000 EVs out of this factory a year now. It it's really extraordinary. So yeah, if we're gonna get compete, we're gonna have to get, we're gonna have to get moving,
- But Well, and one place where I'm stuck is, let's say Xme said, Hey, we'd like to build this in Pittsburgh.
- Yeah.
- Should we be open to that or not? And I understand there's national security implications when you're talking about, you know, what is an ev it's a smartphone on wheels, it has all kinds of data. Is that going back to Beijing, et cetera, et cetera. But I think that can be mitigated. I would be in favor of technology transfer in reverse, right?
- Yes, yes, yes.
- One of my favorite reviews of the book said, if Washington plays their cards right, someone's gonna write BYD in America in 2040.
- Yeah. I think, I think, you know, the challenge is, are you going to be able to get the Chinese companies to do in the United States what the US companies did in China, you know, in the early 1990s, beginning in the early 1990s. And you know, as you demonstrate with Apple all the way up until now, you know, when you have Xi Jinping basically, you know, telling the Chinese factories like, you know, CATL, you know, you are not going to be, you know, transferring technology abroad. Yes. And so I think, you know, they, they understand how much they benefited from their strategy. I don't think they're interested in replicating their strategy. That's not, are the entrepreneurs are, don't they wanna export their strategy to the United
- State? Yeah. The political class isn't so you're right. I mean, and, and, and yeah, and someone like Howard Lutnick, I think has done such a bad job, for instance, in the chip sector by openly saying like, we want Chinese companies stuck on Nvidia chips so that they're dependent on us, right? And it's like, sorry, it's fine strategy, but why are you telling everybody that's a terrible idea? And so, yeah. So for the same reason, like obviously if, if, if China understands sort of, you know, its its own sort of contributions and choke holds over the last 20 years, which one assumes they do, then yeah. Why would they want to give that up? The sense, on the other hand, involution should probably be the word of 2025, and the Chinese competitors can make so much more margin and money in other markets than they can within China. And I just feel like that's gotta have some political weight to it.
- Yeah, well, you know, it may be worth the test case, right? A very, very, you know, concentrated specific targeted test case of whether or not, given the challenge of involution in China, they have their own ways that they're planning to deal with it, right? Simply by controlling localities and where the investment is going. But let's assume this is remains a significant issue. Would they be willing to make that trade off? That would be an interesting, an interesting test case.
- Yeah. - All right. We are running up against time. I've kept you for, for long and it's been incredibly enjoyable. Let me just, I always ask, you know, my interviewees, you know, what you think the American people don't know about China that we need to know, what are we missing about China?
- This is gonna be such a basic point to say to a China scholar, but I think basically people still think of China as like the, the cheap goods country, right? They don't know maybe 60 Minutes should do an episode on, on the Shami factory, right? I don't think they see it as like this hugely sophisticated company that turns out iPhones, even though obviously they've been doing it that since 2007, right? So you think of what did Donald Trump say a few months ago that okay, there's gonna be these big tariffs, so it means, you know, your, your daughter's gonna get two dolls instead of 30. I mean, that's portraying China as, as the purveyor of cheap dolls for your kids, rather than essentially every electronic item in your house and, you know, in your driveway. So, so I, that's such a basic point to make. I want to give you something sophisticated, but like right, as y'all know, pr far better than me, the, the gap of knowledge between, or maybe not the gap, but just like, I think that the lay person's understanding of sort of what China is, how it works, what its history is, you know, not ancient, but just modern history, I think is really slim, right? I mean, I, as far as I know, the only two books to be like on the New York Times bestseller list dealing with China, were Dan Wong's breakneck fantastic book. And, and mine, I mean, that's not to say there weren't other great China books this year, like by Joseph Riggin, but like, those aren't best sellers. You also don't have China really in the media, right? I mean, you know, you basically can't
- Have as that's true.
- Well, you can't have China in like a James v film, right? There can't be a a a a bond villain that's, that's Chinese and for a host of, host of reasons, right? But, but there's sort of host, anyway, we don't need to get into it, but its a book about this, right? No, no, no. Right by Eric Schwartzman called, called Red Carpet. Brilliant title. I don't know, I it is just not really in the political or the, the lay person, let's say consciousness. And I think it's tough to also have a pretty nuanced view of China. So like on the one hand, I think I can be pretty like, you know, hard against what it means to really be grappling with this competent foe and yet open to BYD investment, right?
- Right.
- Politically it takes the, you know, the, the skillset of someone like Pete Buttigieg to actually sort of get people nodding their heads to that. 'cause I think it sounds like a contradiction in terms
- Yeah. Or it takes people like Gina Raimondo, my former boss, because she's also very good at understanding the, you know, need both to run faster, you know, protect your flank, but, you know, continue to trade. So she's, she definitely has that, I would say
- Shout out to Gina
- Skillset as well. Hey, and I gotta do it, I gotta do it. So, no, and, and actually, you know what, as you were speaking, I was thinking to myself, you know, part of the reasons that, part of the reason that Americans probably don't appreciate just how far China has come is because we don't actually have access to a lot of the technology products they produce, right? We're not getting Shomi cars. People aren't using, you know, the most advanced Huawei, you know, phones. So that may also, you know, limit our understanding of what this country is now capable of, which is radically different from what it was doing, you know, even just a decade ago. So, Patrick, let me just say a huge thank you, thank you for the book. Thank you for your time. Do you have a next project in mind? I know you, you probably, you're just still consumed. I know you've got a, the paperback edition is coming out and I think it's being updated a little bit, so maybe that's where your focus is. But
- I, I have a few things that I'm interested in, but I'm still a real amateur in them. So they strike me as book length projects. One is just defense and tech. I'll just sort of leave it as vague as that. I do have some more, you know.
- Great. No
- Particular ideas
- I, super important.
- Yeah. And the other one is I, I'm trying to think about like where, where is AI going to things most and the life sciences biotech. It just strikes me as a clear answer, right? So you've got a colleague, drew Endy, who seems to be doing fantastic work. I'm really interested in that sort of thing.
- Amazing. - But I am returning to journalism next month, so I'm sort of going to a sort of freelance model where I'll be contributing to the Financial Times, the free press and CBS news.
- Okay. Well, we'll I'm hoping for you in all those places.
- Yes, sounds good. Please, please,
- All thank you. Thank you again.
- Cheers Liz. Appreciate it.
ABOUT THE SPEAKERS
Patrick McGee is the author of Apple in China and was the Financial Times’s principal Apple reporter from 2019 to 2023, during which time he won a San Francisco Press Club Award for his coverage. He joined the newspaper in 2013, in Hong Kong, before reporting from Germany and California. Previously, he was a bond reporter at The Wall Street Journal. He has a master’s degree in global diplomacy from SOAS, University of London, and a degree in religious studies from the University of Toronto. He and his family make their home in the Bay Area.
- Visit Patrick McGee's website
- Follow Patrick McGee on X: @patrickmcgee_
Elizabeth Economy is the Hargrove Senior Fellow and co-director of the Program on the US, China, and the World at the Hoover Institution. From 2021-2023, she took leave from Hoover to serve as the senior advisor for China to the US Secretary of Commerce. Before joining Hoover, she was the C.V. Starr Senior Fellow and director, Asia Studies at the Council on Foreign Relations. She is the author of four books on China, including most recently The World According to China (Polity, 2021), and the co-editor of two volumes. She serves on the boards of the National Endowment for Democracy and the National Committee on US-China Relations. She is a member of the Aspen Strategy Group and Council on Foreign Relations and serves as a book reviewer for Foreign Affairs.
ABOUT THE SERIES
China Considered with Elizabeth Economy is a Hoover Institution podcast series that features in-depth conversations with leading political figures, scholars, and activists from around the world. The series explores the ideas, events, and forces shaping China’s future and its global relationships, offering high-level expertise, clear-eyed analysis, and valuable insights to demystify China’s evolving dynamics and what they may mean for ordinary citizens and key decision makers across societies, governments, and the private sector.